September 3rd, 2009
10:10
This is brilliant! Finally an environmental grassroots movement that gets everyone involved, engaged and empowered to actually do something, no matter how small, to effect climate change and make a difference. Finally a reasonable time scale, not some distant date 10:10 and finally, some Action!
It’s a shame that the people are having to lead the government by the nose on an issue as critical as climate change, especially when they are supposed to have our best interests at heart, but perhaps I am being naive. Ken Livingstone phrased it neatly when he reflected that many of the Labour party “are afraid of losing a Daily Mail reader in Chipping Sodbury.”
10:10 is all about individuals and institutions making a difference by making a personal vow to cut carbon emissions by 10% in 2010, be it turning down the heating, eating less mass produced meat, using the car less and the bike more, whatever it takes. I personally take my hat off to Franny Armstrong and everyone involved in getting this campaign off the ground.
Join up now and add your voice to the thousands calling for change!